March 14, 2016
FESTIVAL FASHION: H&M LOVES COACHELLA CAMPAIGN
If these images don't get you pumped for festival season, nothing will. It's almost that time to pack your bags and head out west for the best weekend of the year. H&M takes us on a magical journey to the dreamy desert. So, take notes and start planning your wardrobe and make sure it includes bold, boho patterns, fun fringe and plenty of color. The H&M Loves Coachella collection will be available March 24 in stores + online and they will also have a pop-up shop on-site at the Coachella grounds.